Case Study : Lifeline IT

Company promotion (tech business)

The Campaign

  • Development and production of the Lifeline IT ‘Annual IT Trends Report’
  • Media launch for Peterborough and Amsterdam offices
  • Day-to-day media relations with B2B and consumer press
  • Production of bi-monthly newsletters and blog articles
  • Podcast production – ‘The Tech Lifeline’
  • Content generation for social media

The Results

  • More than £450k worth of coverage across B2B and consumer media
  • Ongoing corporate communication with clients and prospective customers

What the client said...

“Lifeline IT have been working with Justine since 2010 and it is entirely as a result of Justine’s work that we have a meaningful communication strategy that supports our brand and allows us to regularly update customers and prospects. We have an excellent reputation with people who know us, Justine has allowed us to broaden this reputation. Justine’s wise, pragmatic advice, has been formative in the development of our business.”

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